PERSONALIZED VIDEO ENGAGEMENT
SmartVX will revolutionize how you interact with your customers.
SmartVX
SmartVX is a video engagement tool that will revolutionize how you interact with your customers. With SmartVX, you can unleash the potential of video to make meaningful connections, change consumer behavior, and compel them to act.
Adding SmartVX to your omnichannel communications gives you a proactive means to create a positive utility billing and customer engagement experience. SmartVX improves information consumption by breaking through barriers that a written message creates. And these personalized video messages can reduce call volume without sacrificing customer satisfaction.
How Can SmartVX Improve Customer Experiences?
Think about the last time your team had a significant change in your billing structure. You initiated online bill pay, changed from AMR to AMI meters, or launched a new online portal. Now think about the work that went into getting the word out. How much extra foot traffic and phone calls did you have after implementation? Did you have 100% understanding and compliance? Chances are, that’s not the case.
Personalized video changes how you interact with your community without sacrificing customer satisfaction. Instead of lengthy, high-level paragraphs explaining bill changes, your customers receive a video. Within the short clip, customers see changes to their monthly bill and can take action. Personalized video offers dynamic two-way communication that helps viewers absorb information quickly.
SmartVX works with any device with clear calls to action. In the time it takes a customer to pick up the phone and call your office, they can:
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Understand monthly bill changes
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View and pay a bill
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Learn more about budget billing
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Sign up for paperless billing
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Register to use an online portal
Use the power of personalized video to connect with your community.
Why Choose SmartVX?
Reduce Bill Comprehension Challenges
Even in today's digital world, billing creates the most tension between you and your customers. Customers need a way to understand the bill they must pay. But many have trouble with comprehension, speak a different language or have disabilities that impair their understanding. What's more, if they can't understand the bill, they are less likely to pay it. Video conveys complex concepts in easy-to-understand audio and images, increasing comprehension.
Reduce Call Volume and Foot Traffic
Personalized video offers a way to reduce call volume and office foot traffic without sacrificing the personal touch. Sixty-nine percent of consumers prefer to watch short videos versus reading text. And when someone watches a video ad, they are 95% more likely to retain the ad’s message. Because they like and understand video messages better than text, your customers are less likely to call or drop by to ask bill-related questions when text is used alone.
See a Significant ROI
If a picture is worth a thousand words, imagine was a one-minute video clip is worth. SmartVX is an affordable way to share complex information. All your customer needs is a link that you can share in an email or with a QR code —no need for costly printing and postage.
Provide A Positive Customer Experience
The way utilities interact with their customers is changing. Your customers want to be first in line every time on any device, instead of in a phone queue or standing in line. SmartVX delivers a personalized experience for each customer without sacrificing satisfaction. Each video is tailored to each customer's need. And when you brand SmartVX, you offer a seamless experience from one digital channel to the next, providing valuable information just by clicking the play button.
